Bob heads the Gruskin Creative division of the firm.

As a marketing and design specialist for over 30 years, he has been creating marketing and design solutions for businesses that continue to build brand equity.

He has created solutions for clients such as Kean University, Disney, Colgate-Palmolive, Viacom, Dairyland/Chefs Warehouse, HBO, Showtime, Microsoft, Boston Properties, ESG, Mac Lowe Properties, Columbia House, United Way, Double Tree Hotels, the townships of Woodbridge, Point Pleasant Beach, Glassboro and Springfield Township and many of the top NYC ad agencies.

Bob has created advertising and marketing solutions that are cutting edge and highly creative. His industry accolades include Art Directors Award, Print’s Regional Design Annual Award, Art Directors Club Award, and Excellence Award from the Association of Graphic Communications. Prior to working at Gruskin Group, Bob ran his own design firm, Barking Lion, Inc., along with his brother, Jeff Barcan, for 20 years.

Bob holds a BA in Visual Communications from Pratt Institute (graduated with highest honors).